Client: NESTLE
Description:
Frequency visit 35,000 outlets four times per month (equivalent of 110,000 visit) to do merchandising for more than 20 display programs of Nestle. This work spread throughout Vietnam and play as an important roles to retain relationship with outlets, to maintain valued display space in outlet over their competitors and push sales volume. The results of each merchandising will be a base for Nestle to reward outlets every month.
Client Objectives:
Frequently maintain Nestle in-store display space
Create merchandising habits of Nestle for retailers
Increase retailers quantity to join Nestle merchandising program & sales
Enhance retailers to introduce Nestle products to consumers
Solutions:
We manages a designated team of merchandisers to:
Visit each outlet four times every month to display products comply with planogram
Collect & report market information and feedback
Co-ordinate with sales team for stock management
Build relationships with retailers
